As July draws to a close, I can't help but reflect on what has been an absolute scramble. The amount of output that Geoff and I have created is nothing short of staggering! We have created a handful of videos for people; wrote and broadcast a webinar, I created and gave a speech, we taped an entire 12 part On Camera Course which we will be launching soon. And have sketched out the bones of a workshop, also to be launched in the fall. And this is not even taking into account the number of networking hours, consultations, and the documents that go with some of the programs/products I listed above - 1 sheet, a Video Marketing Calendar, pdf's, loads of images and custom thumbnails etc...the list goes on and on.
This was indeed the goal. July was a month about building, sowing seeds and just getting known in the community - several communities, in fact, for video. Mission accomplished. It is very easy to fall into the trap of wondering why there aren't more conversions, of being impatient that more people aren't signing up for videography, or video marketing or on camera coaching. However, I was reminded of this simple adage while watching a video of Lisa Nichols talking about her own ascent to success: "There is a season for sowing, and a season for reaping." The upshot was, don't confuse the two. For now, we are sowing, and that is okay. Really.
As I look toward August, I think about all that I will learn by attending a professional women entrepreneurs conference in Dallas. And I consider what an entire week off, spent with family on the East Coast might do to our business - in a positive way. A vacation right now comes at the best time, when we are at our busiest, because sometimes the best thing you can do is step away so that you can appreciate the bigger picture.
The big picture that I see right now, is that it's all about service. How one can best serve one's community - which requires real engagement, asking the question "what do you need?" and then coming up with fun and loving ways to meet those needs, or at least try. To remember that the best way to serve intentionally, is to reexamine those intentions over and over again. And then to apply them to oneself first. A wise man recently shared with me that you "can't share from an empty cup." Therefore, we must remember to first fill our own cups. We must first nurture and love ourselves, without feeling guilty about it!
I am so very grateful to all the individuals who have thus far trusted us to make their videos. Who have spent time with us on our webinar. Who have taken time out of their day to have coffee, talk over the phone, and in some cases, really poured out their wisdom gleaned from years of experience, from their heart right to mine. It's truly humbling, and we feel truly blessed to have found this path, and we are truly grateful.
To those of you who have spent time with Geoffrey and myself, we'd like to say, "Thank you."